Archive for September, 2009

Sole Envie to Participate in a Mass Customization Panel at Babson

Sole Envie will be one of 8 mass customization industry thought leaders participating in the panel,  How Mass Customization Can Create Value & Profit at Babson College on October 8, 2009. The panel, hosted by jewelry mass customizer, Paragon Lake, and emceed by Scott Kirsner, Boston Globe columnist, will explore the impact of using technology to enhance customer experiences, the economic benefits behind mass customization, how buying practices might change consumer habits, technology practices in the future and many impromptu topics.

The other panelists include Matt Lauzon, Founder & President of Paragon Lake, Wendy Cebula, President of Vistaprint, Shaon Kan, President & CEO of Tikatok, Andrew Callen, General Manager of Corporate Casuals, Micah Rosenbloom, General Manager of Brontes Technologies, Sarah MciLroy, Founder & CEO of FashionPlaytes, and Sung Park, President of Umagination Labs.

This free panel will take place on October 8, 2009 from 6pm to 8:30pm at the Olin Auditorium at Babson College in Wellesley, MA. To register, visit: http://masscustomizationpanel.eventbrite.com/.

Posted by Monika on Tuesday, September 29th, 2009 | Uncategorized | No Comments

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Sole Envie Among 15 Start-up Tech Companies Selected for First Growth Venture Network

We are excited to announce that Sole Envie is one of 15 start-ups selected to be part of the inaugural class of the New York City based First Growth Venture Network (http://www.firstgrowthvn.com) mentoring program for high potential, seed and early stage start-up tech entrepreneurs.

The First Growth program (1) connects class members with venture capitalists, angel investors, successful entrepreneurs and advisors, all of whom have spent years in and around technology start-ups; (2) connects each start-up with a First Growth Advisor Team consisting of a VC, an angel investor or executive and a successful entrepreneur who will serve as mentors to the team; (3) provides regular opportunities for substantive information and networking with the broader First Growth community; and (4) provides a peer group of other high potential tech leadership teams in the First Growth program

The other start-ups selected to participate in the First Growth Venture Network include: 20X200, AdHatchery, Capsearch.com, ChallengePost, CB Information Systems, Give Real, GoodCrush, Legolas, MeeGenius!, OrderGroove, Producteev, StyleHop, Zeevex and Zodah.

First Growth Venture Network is comprised of leading venture-related players including venture capital firms - Bain Capital Ventures, Battery Ventures, Charles River Ventures, First Round Capital, Flybridge Capital Partners, Highland Capital Partners, North Bridge Venture Capital, Valhalla Partners, and Venrock; angel investors - Grape ArborVC and AngelVineVC; the Tech Group at law firm Lowenstein Sandler and the tech investment banking firm GCA Savvian.

We are thrilled to be a part of this amazing program and look forward to working with the First Growth entrepreneurs and advisors.

To learn more about the First Growth Venture Network, visit the following links:

http://www.firstgrowthvn.com/news/sept09/

http://blogs.wsj.com/venturecapital/2009/06/16/start-spreading-the-news-first-growth-wants-to-nurture-vc-in-nyc/

http://www.xconomy.com/boston/2009/06/16/boston-venture-firms-dominate-new-mentoring-program-for-new-york-startups/

Posted by Monika on Tuesday, September 29th, 2009 | Uncategorized | No Comments

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About Monika Desai

Monika Desai, Co-founder & CEO of Sole Envie, is a seasoned marketer with over 13 years of experience. Monika Desai’s decision to start a customized fashion company was born out of a lifetime of frustration of not being able to find shoes for her size 4 1/2 feet.

Determined to find a pair of shoes for her wedding, she designed and commissioned a pair of custom-made shoes. She fell in love with the experience of choosing the style, color, leather and accessory and seeing her design come to life. A born entrepreneur, she decided to turn the concept into a scalable business so women everywhere could experience the same thrill of designing their own shoes.